Think outside the box!
The Internet of Things (IOT) is the cosmos in which physical and virtual objects are networked with each other to communicate and interact – a virtual meeting place of the machine world. The IT giant Microsoft offers their Azure Sphere operating system as a highly secure application platform with integrated communication and security features for devices and offers IOT product development from A to Z for their customers.
To promote Azure Sphere and register for a personal workshop with Microsoft, Audio Logo developed a talking packaging solution with the corresponding shipping box. This premium hardcover box in A4 format was a run of only 100 pieces for manufacturers of consumer electronic products.
Upon opening the box, the recipient is greeted personally by name from the talking chip. Then, upon pulling the ribbon, the flyer in the shape of a microchip, is released from the nest and reveals a personalized invitation to the IOT workshop. The premium features: individual personalization of chip and in print, the innovative look in black/blue, the seamlessly fitted flyer, the brilliant sound.
The next big thing outside the box, we would say!